BI Analyst

Data Analyst - Retail & Customer Insights

Are you a data-driven problem solver with a passion for uncovering insights that drive marketing strategy? We're looking for a BI Analyst to join a dynamic, large-scale company in Cape Town, where you'll leverage customer and marketing data to optimise campaigns and influence key business decisions.



Logistics:



- Cape Town based - requirement to be in office 4 days a week.

- Flexible hours available to beat the traffic.

- Cannot consider relocaters from Johannesburg.

- Medical aid and pension included.



What You'll Do:

* Develop interactive dashboards and reports, analysing customer behaviour and campaign performance.
* Lead system improvements and contribute to predictive and prescriptive modelling projects.
* Translate complex data into actionable insights, providing strategic recommendations that shape marketing initiatives.



What You Need to Succeed:



* Degree in Business, Computer Science, Mathematics, or similar analytical field.
* 5+ years of experience in an analyst role, ideally within a marketing or digital agency environment.
* Retail industry experience is a plus.
* Technical skills: Proficiency in SQL (BigQuery preferred), Python or R, and advanced Excel. Experience with data visualisation tools like Power BI, Tableau, or Google Data Studio.
* Cloud Experience: GCP, can consider AWS/ Azure background but must have cloud experience.
* Strong analytical mindset: Ability to solve problems, interpret data trends, and communicate insights to non-technical stakeholders.
* Soft skills: Business acumen, problem-solving, curiosity, and the ability to work independently as well as within a team.



This is an opportunity to work in a high-impact role, using data to shape marketing strategies and enhance customer experiences. If you're proactive, analytical, and ready to take ownership of your insights, we'd love to hear from you!